Senior Guide and New England IPA's (NEIPA) are generally low in bitterness and high in hop aroma and flavor. Malt flavor is low with a light, bready, malty character. Mouthfeel is somewhat full bodied from haze forming proteins and yeast still in suspension, the trademark of this style. This combination of light malt , high hopping rate and protein haze help give the requisite "juiciness" that has pushed the New England style to the height of popularity.