Can. I don't get how any company can say that an IPA can have the drinkability of a lager, just because its called a cold IPA? WTF? Anyway. this stuff pours almost clear pale. The nose is mild pine tar. The taste is as expected, its just an IPA; I don't care much for the advertising that its like 'a clean and crispy lager' hehehh, its not. Its just another marketing gimmick to try to sell these IPA to unsuspecting american lager lovers. Yea its bitter, if this is a lager, its got to be something like that old IPL style, india pale lager. And those are just IPA bastardized lagers anyway. Don't they have enough IPA out there? Why try to make a lager like and IPA and say its civilized in its drinkability like a lager? Go figger.