The follow-up to Yell'Oh, an already abominable product under the once proud and noble Liefmans brand, namely a light fruit beer (pineapple-, apple- and lime-flavoured if I remember well, but who cares) meant to be drunk 'on the rocks' in summer, like a Jack and Coke. This one appeals to the peach lovers and has an ingredients list that reads like a nightmare to any serious beer lover, including antioxidant, ascorbic acid, so-called 'natural' flavours and acesulfame-K as a non-caloric sweetening agent... Not drunk 'on the rocks' but put to the test in a tasting glass without chilling, like I serve all my beers if it is for rating purposes. Medium thick, nicely membrane-like lacing, egg-white, fine-mesh and stable head on a clear pale orange-hued apricot blonde robe with visible sparkling. Aroma almost uniquely of the kind of industrial peach coulis you will find on factory-made rice pudding, industrial peach jam, vague soggy white bread, white sugar, apple juice, bubblegum, yellow lemonade or Fanta Peach, faint plastic, wet clay and rainwater hints in the background. Extremely sweet onset as expected, sticky and sugary, with this cheap and soapy industrial peach flavouring penetrating every nook and cranny of the product - leaving practically no room for anything else, besides this annoying lemonade flavour (the ascorbic acid of course) carrying the peach aromas - which feel anything but natural, if that was not already clear by now - to a finish which is not a real finish, but a continuation of that one-dimensional peach flavouring. A certain cerealliness can be felt underneath it all, but you really need to dig deep for it - through a lovely thick layer of industrial peach aroma, antioxidant and acesulfame-K... Anyone who ever had this iconic Belgian brand's old time fruit beers, like their once famous Kriekbier in its original form, can only condemn current owner Moortgat for so brutally abusing the name. This product has no respect for that great, historical name - in fact it respects nothing, it serves nothing and it means nothing, it even lacks the conceptual originality of the Yell'Oh. But I know it is intended as a kind of alcoholic lemonade and not intended to taste like actual beer so I am probably not judging it correctly here: maybe I should try it in a cocktail or something.