Poppyland Brewery occupies a small section of what was Allen’s Garage in West Street Cromer. The brewery was set up in 2012 by Martin Warren with the aim of producing small batches of top-quality beer using unusual processes and ingredients to produce “different and interesting” beers.

It is beer that’s based in north Norfolk, using barley grown and malted in locally, plus ingredients sometimes locally foraged but not excluding anything from anywhere in the world. Beer is brewed in small quantities 200 – 300 litres and either bottled or casked. All operations, from the formulation of the recipe to the design of the labels, is carried out in house.

Martin retired at the end of 2018 and Dave Cornell took over the brewery from the beginning of 2019. We have continued to follow the philosophy that has worked so well and the strapline ‘Adventures in beer start here…’ is as relevant nowadays as it was from the outset of the brewery.